Imagery, and Layout
Using expressive client photography and a bright colour palette, The Light Princess movie poster design draws in comedic audiences who are looking for fun, laughter, and light-heartedness. The main character’s photograph is the focal point of the poster and the smiling expression helps give viewers a sense of the comedic mood of the film. The pastel colours are often standard for romantic comedies and give insight that the film may be multi-genre. The high, floating position of the main character, pointing of the toes, wisps in the clouds, evoke a feeling of movement, dancing, or flying. The purple sky positioned heavy at the bottom and encroaching up to the clouds foreshadows some darkness or drama, piquing the interest of what is to come. Bright, eye-popping text effects on the movie title typography grabs attention while the minimal sans serif fonts gives an airy feel to the design further compelling audiences to believe that this Princess has a tough time keeping her feet on the ground
